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Dato Goh Soo Wee
Executive Chairman

Dato’ Goh Soo Wee (“Dato’ Goh”), a Malaysian, male, aged 42 years old, was appointed to the Board as Executive Director of the company on 28 February 2022 and redesignated as executive chairman on 26 May 2022. He holds a Bachelor Degree in Business (Banking and Finance) from Monash University in Melbourne, Australia.


Dato’ Goh began his career in automotive, as Dealer Principal of Hyundai Car Dealership which he eventually builds to be the top dealership network in the country. In the year 2018, he secured two international distributorship brands in commercial vehicle for Malaysia, namely FOTON and JAC and also the Proton 3 S dealership. Other than the automotive industry, he is also involved in property development under Shiny Outlook Sdn Bhd specializing residential property developments and construction projects and also sit on the Board and Management of companies in Mxpress Sdn. Bhd. (courier service), Palmara Security Sdn Bhd (Security) and Web TV Asia (digital media).

In 2010, Dato’ Goh was conferred the Darjah Indera Mahkota Pahang by the Sultan of Pahang. Dato’ Goh was former National Treasurer of PUMM (Malaysia Entrepreneur Development Association) and has been invited to be Judges of SOBA (Star Outstanding Business Award) and Sin Chew Business Excellent Award in 2016, 2017 and 2018. He was also presented as the Top 100 Most Influential Young Entrepreneur 2017.


Dato’ Goh has also been academically upgrading himself through Executive Programs from famous Universities namely Cambridge Judge Business School Executive Education-Fintech Innovation: Disrupting the Financial Landscape 2021, University of California Berkeley (Technology, Ecosystem, Culture Immersion Program) 2018, University of Osaka (Entrepreneurship & Innovation) 2017.


Save for Mpire Global Berhad, he served as Executive Director of CSH Alliance Berhad since 12 April 2023.


Dato’ Goh does not have any family relationship with any director and/or major shareholder, nor any conflict of interest with the Company. He has had no convictions for any offences over the past 5 years except for traffic offences. He has never been imposed with any public sanction or penalty by the relevant regulatory bodies during the financial year ended 31 December 2022.

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